Wednesday, October 16, 2013

Crisis Communications

If your organization had a crisis today, would you be prepared to handle communications around the event? These articles provide many tips for preparing for and making it through a crisis - with your business and reputation intact.

The basic steps of effective crisis communications are not difficult, but they require advance work in order to minimize damage. (Item #1) When events are unfolding and everyone is searching for information, it is in the organization’s best interest to use as many of its employees as possible to support the crisis communications effort. (Item #2) Here are some crisis communication tips that your brand can take from some experts in disaster relief. (Item #3)

How can you best help your organization communicate effectively in a crisis? (Item #4) The best thing possible is to get in front of a crisis so that you can define the narrative. (Item #5) The short story: ultimately, social media’s role in a PR crisis is a support role to corporate communications. (Item #6)

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